SOCM 2016: Quantifying the Value of Community

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The State of Community Management 2016 provides a snapshot of the progress and changes in community management, based on research of more than 300 communities from organizations large and small, which span a range of use cases, sectors and industries. Every year we continue to build upon the past research and explore more deeply topics that TheCR Network members highlight as crucial to building a better understanding of the power and impact of community approaches. Our three key findings, driven by your answers, were: Strategy: defining shared value drives success. Operations: empowering members accelerates engagement. Tactics: measure what you want […]